We’re in it for the Pets

Connecting pet brands with pet parents so pets can live the lives they deserve

We’re in it for the Pets

Connecting pet brands with pet parents so pets can live the lives they deserve

OUr north Star

Our Vision

To set the standard in connecting pet brands with pet parents that enrich the lives of the pets they own.


Our Mission

Our mission is to empower pet businesses to not just survive, but thrive – paving the way for lasting relationships between pets, their owners, and the businesses that serve them.

Our Story

Fueled by our love for animals, Seven Paws Digital was built to provide a way for better connections within the pet community.

Seven Paws Digital, a boutique agency nestled in the heart of San Diego, stands as a beacon of passion within the booming landscape of the pet industry. Born from a deep-rooted love for animals, our business emerged with a clear vision: to foster stronger connections within the pet community.

Our journey began from a realization fueled by personal experience with our two rescue dogs. During the pandemic, we joined various online pet groups that we found organically, giving us a sense of community when the rest of the world seemed astray. It was then we realized the potential to share this experience with other pet parents with the use of marketing. As pet owners, navigating the world of pet products and services also exposed a gap in effective communication between businesses and their audience. Drawing from over a decade of experience in marketing and technology, we recognized an opportunity to bridge this divide.

Our commitment to enriching the lives of pets is a guiding principle that permeates every aspect of our work. At Seven Paws Digital, we’re not just marketers; we’re advocates, enthusiasts, and devoted members of the pet community, driven by a shared love for our furry friends with these core values:

Lead with Innovation

There is always a solution for every challenge, it just takes some creativity.

Have Heart

Approach everything with your everything because less than 100% doesn’t count.

Be the Voice

Be the voice for the voiceless, give voice to the underdog, and be the voice of reason.

Founder | Technology Enthusiast

Nathan Vu

Meet Nathan, a San Diego State University graduate who’s cracked the code on merging business savvy with software prowess. With a Bachelor’s in Marketing, he’s spent more than 10 years in sales and business development for scrappy startups to established corporate giants.

Recognizing the growing significance of AI, automation, and big data, he added software development to his skillset. He has since evolved into a proficient full-stack software developer and freelancer.

Embodying the perfect fusion of entrepreneurial drive and technical acumen, he’s determined to enhance the pet brand landscape. With his always forward thinking mindset, he lives by Michelangelo’s words, “The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.”

Marketing Maverick

Mariness Didulo

Mariness blends creativity with technology in her 17+ years of marketing experience across video games, telecommunications, and software companies in healthcare, human resources, and higher education. With a focus on SaaS product launches, she brings strategic vision to every project.

Holding a Bachelor’s in Marketing from Cal State Long Beach and a Master’s in Business from Pepperdine University, she was inducted into the International Business Honor Society, Beta Gamma Sigma. As now the San Diego Alumni Chapter President, she cultivates connections and growth.

With Seven Paws, she merges her marketing expertise and passion for dogs to help pet businesses level up their brand by uncovering their “why” and focusing on the details that drive success.

So… Why the Number Seven?

At Seven Paws Digital, our name isn’t just a label – it’s a testament to our ethos of luck, wholeness, and balance. We’re inspired by the natural world, where the 7 represents the colors of the rainbow, the days of the week, and the wonders of the world. And we see animals as integral parts of nature’s design. As a symbol of equilibrium, the number 7 mirrors our dedication to crafting holistic marketing solutions. In fact, it’s at the core of our 7-step method, ensuring that each step we take is purposefully geared towards achieving harmony.

Let’s Grow Your Brand Together

Discover how joining our pack can unleash your pet brand’s potential!